Services

Email and follow-up

Messages and follow-up flows tied to customer actions, permission and straightforward unsubscribe controls.

Where the work gets stuck

Contacts receive late replies, generic messages or no clear next step after enquiring.

Opportunities cool down and the team cannot distinguish useful communication from noise.

Who this is for

Businesses with permission-based lists and clear moments where customers need follow-up.

Our approach

We segment by source and action, build the flows and verify delivery and unsubscribe behaviour.

What is included

  • Segmentation and flow structure
  • Message templates and automation
  • Delivery testing and measurement

What needs a separate scope

  • Purchased lists or contacts without a lawful basis
  • Email-platform costs

1. Define the bottleneck

We review the current journey, available evidence and the outcome that needs to be measured.

2. Build the necessary part

We divide the work into demonstrable steps with clear boundaries and responsibilities.

3. Test and hand over

We check real use, document the system and define what will be measured after release.

Do we need to define the solution first?

No. We can start from the bottleneck, the current process and the outcome the business needs.

Is the price and timeline fixed?

They are defined after we understand scope, dependencies and available materials. You receive a clear proposal before work starts.

Who owns the accounts and the work?

Ownership, access and deliverables are defined in the project scope; business accounts remain in the client’s name.

The first step

Tell us where work gets stuck. The audit starts with your problem and available evidence, before deciding what needs to be built.

Discuss your project